Don't just make money online, build a buisness!

All over the world, people with internet access are hoping and trying to make money online.

Everyday, on Facebook, hundreds of thousands of people are actively looking into new and old ways to make money from the Internet. Unfortunately, most of the things they will try will not work.

African business man

Making money online: why it doesn't work

To be clear I am not saying people cannot make money online. On the contrary I’ve been making money online for more than ten years and I have followed the journeys of several other people who have made even more money than me. It’s not only possible to make money online it’s being done every day.

However many people get the wrong idea when it comes to using the internet to make money. I’m basing my observations primarily of what I see on Facebook in groups dedicated to people looking to make money online.

Make money online with Facebook groups

The first thing I see is that most people do not want to invest their time to make money. You would think that they wouldn’t want to invest money; actually it’s easier to convince them to invest a little money than it is to convince them to invest a little time and effort.

If you post an ad telling people they will make money without doing anything and all they have to do is pay a little money you will get lots of response and a lot of people wanting to join in. If you post a similar ad telling people there is no money to invest but it requires a lot of time and effort you most likely will not find anybody interested.

Now imagine what happens when you tell them that they not only need to invest some money but they also have to invest a lot of time and effort. Then you understand why most people fail to make money online.

At the end of the day, most people do not make money online because they are trying things that don’t work. And when presented with legitimate opportunities that actually work they refuse to try them. Or worse, they try them and then give up without going even half way through so they never see any results. And then you hear stories about how they lost money online.

How to identify work from home opportunies that work

First, let’s start with the ones that don’t work. How can you tell when someone invites you to join their team or their business that it will not work? The best way to tell is based on experience. Have you tried something similar in the past? Did it work? If it didn’t then you know this one will not work either. You can also ask your friends and contacts or better yet, Google it and go through as many reviews as you can. Find unbiased reviews on reputable sites, case studies are even better. If most reviews are negative then stay away from it. Another hint that something doesn't work is when group admins are telling people not to post them. If you see several groups in which these offers are not allowed, you know that there's something wrong with these offers.

I have a simple personal rule. If I cannot understand how money is being made in a business, I do not join it. If you ask someone to explain a business to you and you cannot even after a lengthy explanation understand how it works, then you probably should not join.

I also do not take part in businesses where the people who are being recruited are not told the whole truth about the business model.

I remember being invited to a network marketing business several years ago. I went to meetings and found them inspiring. I also purchased the products they were selling and most of them were very good. But when I looked at the business I could tell that the top earners were not making most of their money from the actual business model, the numbers did not add up. In fact they made the bulk of their money from convincing others to join in their network and from having these people paying for a bunch of other products and services that are not part of the business they are promoting.

Basically they were not teaching the people they were recruiting the real ways they were making money. So I didn’t join that business. And surely enough a few years later, the people trying to recruit me had left and they never made any profit and the top earners were exposed for their tactics. Sure I could see the potential for making some money in that business but the people being recruited into the business were not told the whole truth so I could not be part of that.

This applies to practically any business where the main focus is to recruit people. If you only make money when you recruit people then ask yourself this, what value does that business bring? What does it produce? Where is the money that is promised to the new people joining in coming from?

Being independent vs. working for someone else

What surprised me is that most people who want to work from home don’t actually want to be their own boss. They do not want any of the cost, responsibility or risk associated with being a business owner. What they actually want is for someone to outsource work to them. And there is nothing wrong with that. However this does mean that these people do not have an entrepreneurial spirit. They are just looking for people to assign them tasks to complete and they are contempt to get some money for these tasks.

Then you have another group of people who want to work from home and have their own business. They want to create, innovate, bring value, solve problems. They don’t just want to have a salary they want to be rewarded for their contribution to the economy and to the world! They are innovators. These people are independent, they don’t just look for employers they search for partners and investors, they search for customers and clients. They want to build and grow their businesses.

Don't just make a few dollars online build a business

I once wrote about the easiest money I have ever made online. I’ve done surveys, referrals and the like. It's fun and gratifying to get money for very little effort. But how much money did I make? Certainly not a full time income. While I do enjoy the fact I can sometimes make money without investing any money, I do understand that any real business requires some form of investment in order to grow.

I think it’s better to build a business than to just make a little money here and there. It’s better to have a plan that you follow that takes you through the process of building an online business that you can grow to the point of making a full time income. And when you reach that point you can continue to grow your business and maybe even sell it for a large amount of money.


Marguerite Jasmin (mj) is a blogger and online entrepreneur author of the Money Making Tips blog. If you want to talk about how you can make money online, get in touch with me on Facebook.

INTEGRATED MARKETING COMMUNICATIONS

Before we dive in to talk about our main topic, let’s look at a problem statement in advertising; I believe you agree with me that every day of our routine we are bombarded with different advertising messages, whether it is on radio while we’re driving to work, on television during our favorite programs, or in magazines and newspapers. We’re handed flyers while walking down the streets and given tastes of products while walking the aisles of the grocery store. Advertising has entered every area of our lives, and many of us choose to ignore it on many occasions. This might cause you to ask, can advertising and promotional efforts still be effective if we are so saturated with information?
The answer is YES, advertising and promotions can be effective if used properly for targeting the right consumer. One of the main rules in advertising has always been to keep your message simple and consistent, and repeat it often. It has been shown that people remember advertising if they see it with great frequency, which explains why while watching two hours of television you may see the same advertisement two or even three times. That way the message will stand out in your mind.
One of the most important aspect of advertising and promoting a product or service is consistency. Companies ensure the consistency of their message by coordinating all of their promotional activities. This coordination of activities into a system or strategic plan is referred to as integrated marketing communications (IMC). IMC creates a unified message and enhances the effectiveness of reaching the target consumer. Firms will create one message that will be used consistently throughout a marketing campaign. It is important that the promotional strategy also be in alignment with the organizational goals.
There are three major aspects of an IMC plan: research, creative aspects, and the implementation. Research and analysis are used to find the best way to design the product or service, the most effective message and media to use, and the best means to distribute the product or service at the optimal price. The creative aspect is the actual advertising, copywriting, and designing of promotional materials. Implementation is the act of putting the plan together, creating a strategy and seeing it through.
Planning an integrated marketing communications plan also means finding your target market; determining what is unique about the product offering or service you are providing; constructing a positioning strategy for your product or service (building a mental niche in relation to competitor products or services); deciding what the best message would be for your product; and choosing the optimal marketing mix in relation to your allowed marketing budget.
As an example of IMC, suppose Adidas comes up with a promotional “Rock the earth” campaign targeting the youth athletes for its new line of youth athletic shoes. Marketers will do their research to find what media youth athletes use, what time they watch television, what programs they watch, social media platforms they visit, and what types of advertising messages they respond to. Then Adidas will create the promotional materials and ads. They learn what’s important about the athletic shoes the youth wear. Adidas may have TV and magazine ads featuring youth athletes doing extraordinary things. They may also sponsor a youth sporting event like inter-schools competitions or hold a contest for a fan to get one of the shoes for free and for a friend. The message would be clear and consistent: Adidas cares about youth athletes and supports youth athletics.
Ideally, an effective IMC campaign will differentiate the product or service from a competitor’s; generate a flow of leads (which are the predecessors to sales); be consistent with and support the overall branding strategy; cause the company to have a more prominent place in the market; communicate the company’s experience and knowledge; and help to retain existing customers.
Thanks for your time and don’t forget to drop your comments.

Apple Give Away – Snap, Share & Win

August Freebies
Dear readers ,
Shoptomydoor have got something really amazing for you this season.

As part of their culture to appreciate their customers, they are giving out a MacBook Pro Laptop, Iphone 6 and Ipad Mini to customers who ship from now till September 11th, 2015. This is just one of their ways to show you that Shoptomydoor appreciates your patronage.

To win:
  •    Simply snap a picture of your delivery once you receive your package from August 5th to      September 11th
  •     Include a brief comment about your experience with Shoptomydoor with each post.                                                                                                                                                                          They will review all entries and select the 3 most remarkable entries. Winners will be announced on September 16th. So start shopping, shipping and snapping and live the Apple life.
Click here : https://www.shoptomydoor.com/invitations.php?parentid=68369 to learn more about this customer appreciation offer and how to register and enjoy this great offer.

Risk

Risk: Often defined as the standard deviation of the return on total investment. Degree of uncertainty of return on an asset. In context of asset pricing theory. A probability or threat of damage, injury, liability, loss, or any other negative occurrence that is caused by external vulnerabilities, and that may be avoided through preemptive action. 

Financial Accelarator


A financial impact that leads to a widespread economic boom or bust. The impact and subsequent reaction creates a feedback loop; as conditions worsen the financial impact becomes more influential. For example, adjustment of interest rates by the Federal Reserves can lead to  increased or decreased spending by consumers.

About Inbox Dollars

Inbox Dollars
What is Inbox Dollars?

 First of all, thanks for visiting my site. I really appreciate. The site is all about business and this article tells you all about Inbox Dollars which helps one to make some money on the other side. I’m assuming you’re browsing Google or some kind of search engine in hopes of finding out how to make some few dollars on the other side. Is good you are doing some search on how to make money on the other side. I’m going to give you all I know about this money making site but it’s not a get money quick program so if you are here for that then this is not for you.

So Inbox Dollars. Let’s talk about it. Money. You need some. You’re looking for some. You want to know how to earn some.

 Online. Let me explain to you what Inbox dollars is. It is a website that can earn you income doing simple tasks such as surveys, playing games, shopping, confirming paid emails and browsing the web.
 Advantages

 Account opening is free. It takes barely 30 seconds or less to open an account. All that’s required is your name, email address, and a password and you are all set to go. You will receive an instant $5 starter bonus when you sign up which more like a gift and it’s all yours for no work done.

 How to earn? There is a wide range of things you can do to earn form this site. The main ones are trial offers, surveys, easy cash things, games, search, referring friends, spinning wheels and more. You can literally start taking surveys right away and earn about $.75 each but it varies.

 Referral program. They have a referral program also which allows you to make some more cash by inviting family and friends to join under you and you earn each time they participate in the activities.

The concluding advantage is that it gives you an opportunity to make some more money on the other side which is pretty cool.


 Disadvantage

 You have to sign up for lots of stuff. To participate in just about anything especially the trial offers, you have to sign up at different websites. Which may be a bit disturbing. Not only that we have to be careful because sometimes these trial offers require a credit card which may be billed if you read the fine print after the trial period expires.

 Few Bucks. This may not be a big deal to you. Maybe you’re not looking for a full-time income, but just extra cash. That’s fine. As I said early on that it is not a get quick rich program as it may take some time to make some huge bucks. Conclusion Inbox Dollars is a decent website anybody can join and make minimal earnings. You are definitely not going to get rich by joining this website, but you could probably make a few extra bucks per month which could supplement your income or pay some little bills. Click the link to register :
 

P.S. , Understand the pros and cons to make real money on the other side.